2024 is a big year for my country’s bank financial management market, with scale and users continuing to maintain steady growth.

On January 17, the Banking Industry Wealth Management Registration and Custody Center released the “China Banking Industry Wealth Management Market Annual Report (2024)”. As of the end of 2024, a total of 218 banking institutions and 31 wealth management companies across the country have existing wealth management products. 40,300, an increase of 1.23% from the beginning of the year; the existing scale is 29.95 trillion yuan, an increase of 11.75% from the beginning of the year.

Through this set of data, it is not difficult to see the attractiveness of the bank financial management market. It is playing an increasingly important role in the current asset allocation of residents. This is also intuitively reflected in the growth in the number of investors.

Data shows that by the end of 2024, the number of investors holding financial products will reach 125 million, an increase of 9.88% from the beginning of the year. Among them, the number of individual investors increased by 10.97 million from the beginning of the year, and the number of institutional investors increased by 29. Ten thousand.

It can be seen that more and more investors are incorporating bank financial products into their asset allocation. Against the background of changes in real estate market expectations and falling deposit interest rates, bank financial products have gained favor among investors due to their lower risks and relatively stable returns.

Judging from the contribution of wealth management products to investors, the overall income of wealth management products in 2024 is stable, with an average rate of return reaching 2.65%. In the past year, it has created a cumulative income of 709.9 billion yuan for investors, a year-on-year increase of 1.69%.

Judging from the contribution of wealth management products to investors, the overall income of wealth management products in 2024 is stable, with an average rate of return reaching 2.65%. In the past year, it has created a cumulative income of 709.9 billion yuan for investors, a year-on-year increase of 1.69%.